Shell uses new refinery new reffinery to support sustainability - Essay Exampleaddition to being a big project, the new transformation process has the potential of creating a new natural gas, which would contribute to earnings for the company. GTL gas is priced at roughly half the normal price of crude oil, which is likely to spur increased demand mostly due to lower natural gas prices. Shell is also likely to win the environmentally conscious consumers and businesses since GTL is purer than the traditional crude thus having a competitive edge over other companies in the energy business.The process of GTL however, has various production and operational barriers. The process is extremely expensive, considering the amount invested in the project, which is $ 19 million, and this has drawn the attention of critics who hold the view that alternative procedures are more cost effective. Moreover, the GTL process consumes a lot of energy, hence posing the question of the effectiveness of the projects’ environmental sustainability.
